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clothing
co.

Project Details

Brief

Rugged, hardworking, getting your hands dirty, but looking good doing it. A company built on workwear for the hardworking.

Challenge

Telling the story of a clothing company through visuals that resonate with the consumer without losing sight of their brand. Capturing the essence of the brand.

Approach

Understanding exactly what the client needed through understanding their customers. Getting to experience the brand through their current visuals and drafting up a new concept of their story by showing their products in their elements of use.

Close button

pointer
clothing
co.

Rugged, well build, getting your hands dirty, but looking good doing it. A company built on workwear for the hardworking, yet fashion conscious man.

Challenge

Telling the story of a clothing company through visuals that resonate with the consumer without losing sight of their brand. Capturing the essence of the brand.

Approach

Understanding exactly what the client needed through understanding their customers. Getting to experience the brand through their current visuals and drafting up a new concept of their story by showing their products in their elements of use.